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Promoting Win-Win Farmer-Industry Interaction: Case of Good Agricultural Practices

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Mohit Sharma, Rajesh Sharma, and Aditi Mathur

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Abstract

This paper is an attempt to understand the concept and need for good agricultural practices towards improving farm incomes especially for horticulture crops. Consumers are becoming very conscious towards quality of the product they are getting in the market. This marks backward linkages towards farming to take concerns of the safety and quality of the produce. Training and capacity building activities can result in the successful implementation of said practices. Thus, farmers can widen scope by targeting organized retail and export or domestic market to maximize net returns. Captioned study underlines the importance of Good Agricultural Practices (GAP) not only in trade by also for the betterment of the society and environment. An attempt has been made to describe application and need of GAPin horticulture sector